We, CIDEON Software & Services GmbH & Co. KG (hereinafter CIDEON, or we/us), are pleased about you visiting our website. We are responsible for the offer on this website.
In this data privacy statement, we inform you (hereinafter also user) comprehensively and in detail about how we implement the requirements of the EU General Data Protection Regulation (GDPR), how we protect your privacy, and how personal data are processed in connection with the use of our website and/or other online offers. Personal data will be deleted as soon as possible and will not be used for advertising purposes without your consent.
The GDPR grants you, as the data subject of the processing of personal data, certain rights, of which we inform you separately in Chapter 3. The key terms used in this data privacy statement are also explained there.
Should you consider the information below to be insufficient or incomprehensible, please do not hesitate to contact our data protection officer, whose contact details are set out below.
1. Controller / Data protection officer /Supervisory authority
CIDEON Software & Service GmbH & Co. KG
Lochhamer Schlag 11
Phone: +49 (0)899090030
1.2 Data protection officer
Dr. Martin Schmidt
1.3 Competent supervisory authority
Postfach 20 04 44
Tel.: +49 (0)211/38424-0
Fax: +49 (0)211/38424-10
2. General principles and information
2.1 Scope of the processing of personal data
We will only collect and use personal data of the users of our website to the extent that this is necessary to provide a functioning website and/or to provide our content and services through our web or online offers (including mobile apps).
For other purposes, personal data will only be collected and used (i) with the user’s consent, (ii) if the processing is necessary for the performance of a contract or (iii) necessary to safeguard legitimate interests, unless such interests are overridden by the interests or fundamental rights or freedoms of the data subject which require the protection of personal data. In other respects, an exception will exist if a consent cannot be obtained for factual reasons, or the processing of the data is permitted by statutory provisions.
2.2 Legal bases
Where we obtain the consent by the data subject to the processing of personal data, Article 6(1)(a) GDPR will be the legal basis for the processing of personal data.
If the processing of personal data which is necessary for the performance of a contract to which the data subject is a party, Article 6(1)(b) GDPR will be the legal basis. This applies also to processing activities which are necessary to take steps prior to the conclusion of a contract.
Where the processing of personal data is necessary to comply with a legal obligation to which we are subject, Article 6(1)(c) GDPR will be the legal basis. Should vital interests of the data subject or of another natural person require the processing of personal data, Article 6(1)(d) GDPR will be the legal basis.
If the processing is necessary to safeguard a legitimate interest of our enterprise or a third party, and if that interest is not overridden by the interests or fundamental rights or freedoms of the data subject, Article 6(1)(f) GDPR will be the legal basis for the processing.
2.3 Obtaining of a consent / Right of revocation
Normally, a consent in accordance with Article 6(1)(a) GDPR will be obtained electronically. The consent is given by checking a box in the relevant field to document the consent, or by clicking a relevant selection field.
In the case of a consent given electronically, the “double opt-in” procedure1 will be applied to identify the user (e.g., for the subscription to a newsletter). The content of the declaration of consent will be logged electronically.
Right of revocation: Please note that a consent once given may be revoked in whole or in part at any time with effect for the future; the lawfulness of the processing made with the consent up to the revocation remains unaffected thereby. Please address a revocation (if applicable) to the contact details stated in section 1 above (controller or data protection officer).
2.4 Recipients (if any) of personal data
To provide our web and/or online services, we may use service providers which act in connection with the provision of the service on our behalf and on instructions (processors). Those service providers may receive personal data in connection with the provision of the service, or come into contact with personal data, and constitute “third parties” or “recipients” within the meaning of the GDPR. The service providers may be third parties or group companies affiliated with us, for example, an IT services provider of the group.
In such case, we will ensure that our service providers provide sufficient guarantees that appropriate technical and organisational measures have been implemented and that processing activities will meet the requirements of the GDPR and warrant the protection of the rights of the data subject (Article 28 GDPR).
Where personal data are transmitted to third parties outside the scope of commissioned processing, we will ensure that this will be done exclusively in compliance with the requirements of the GDPR and on an appropriate legal basis (see section 2.2 above). Where such a transmission is made, this will be expressly pointed out within the scope of the information set out below, while stating the respective legal basis, and the third-party recipient, or the categories of recipients, will be named. Third parties may also include group companies affiliated with us such as, for example, national subsidiaries. In that respect, the transmission can be made, for example, on the basis of our legitimate interest such as to arrange for a better local support of the user.
Further information regarding the service providers used by us can be found here. Information regarding our group companies can be found here.
2.5 Processing of data in third countries
As a general rule, your personal data will be processed within the EU or the European Economic Area, respectively.
Only in exceptional cases (e.g., in connection with the use of service providers to render web analysis services, or in relation to one of our group companies acting world-wide) may information be transmitted to third countries. “Third countries” means countries outside the European Union and/or the Agreement on the European Economic Area, which may not have a data protection level comparable to the data protection level which exists in the EU.
If the transmitted information also includes personal data, we will ensure before such a transmission that an adequate data protection level is warranted in the respective third country, or the respective recipient in the third country. This may result from an “adequacy decision” by the European Commission or be warranted by the use of “EU standard contractual clauses”. In the event of recipients in the USA, an adequate data protection level may also be ensured by compliance with the principles of the “EU-US Privacy Shield”. We will be happy to provide you with further information regarding appropriate and adequate guarantees in relation to the compliance with an adequate data protection level; the contact details are set out at the beginning of this data privacy statement. Information regarding the participants in the EU-US Privacy Shield can also be found at www.privacyshield.gov/list.
2.6 Data deletion and storage period
The personal data of data subjects will be deleted or blocked once the purpose of the processing no longer exists. After the purpose of the processing no longer exists, personal data will only be stored if this is required by the European or national legislator in EU regulations, laws or other provisions to which our enterprise is subject (e.g., to comply with statutory retention duties and/or if there exist legitimate interests in the storage, for example, during the running of limitation periods for the purpose of a legal defence against claims). The data will also be blocked or deleted if a storage period prescribed by the aforementioned provision expires, unless the continued storage of the data is required for the conclusion of a contract or other purposes.
2.7 Rights of data subjects
Under the GDPR, you, as the data subject of the processing of personal data, have certain rights. If you wish to exercise any of those rights, you can contact one of our employees at any time. Please use the contact details specified in section 1 above to do so. The rights of data subjects are explained in detail at https://eur-lex.europa.eu/legal-content/EN/TXT/PDF/?uri=OJ:L:2016:119:FULL&from=EN in Chapter 3.
3. Data processing to provide the website / Creation of log files
3.1 Description and scope of the data processing
Upon each access to our website, our system will automatically collect data and information from the computer system of the accessing computer. The following data (hereinafter “Log Data”) will be collected:
▪ information regarding the browser type and version used (“User Agent”);
▪ the user’s operating system;
▪ information regarding the device type (e.g., mobile or desktop)
▪ the user’s Internet service provider;
▪ the user’s IP address (if executed by the services used - e.g., Google Analytics; in that case, explanations can be found in the relevant section of the service);
▪ date, time and duration of the access;
▪ websites from which the user’s system is referred to our website (“Referrers”);
▪ websites accessed by the user’s system through our website.
With the exception of the IP address, the aforementioned Log Data do not allow a reference to persons; a reference to persons can only be established through the allocation, or link, of the Log Data to an IP address.
3.2 Purpose of the data processing
The collection and processing of the Log Data, in particular, the IP address, is made for the purpose of providing the content of our website to the user, i.e., for the purpose of the communication between the user and our web and/or online offer. The temporary storage of the IP address is necessary for the duration of the respective communication. That storage is necessary to address the communications between the user and our web and/or online offer, or to use our web and/or online offer, respectively.
Any processing and storage of the IP address in log files in excess of the communications is made for the purpose of ensuring the functionality of our web and online offers, to optimise those offers, and to ensure the security of our IT systems.
In other respects, we will analyse those data for statistical purposes. This will be done in aggregated form, and individual users cannot be traced back.
3.3 Legal basis
The legal basis for the collection and processing of the Log Data, to the extent that they constitute personal data, is Article 6(1)(b) GDPR, as well as national legal bases (if any), which apply specifically.
The legal basis for the storage of the IP address in excess of the scope of the communication is Article 6(1)(f) GDPR (safeguarding of legitimate interests), as well as national legal bases (if any), which apply specifically.
3.4 Data deletion and storage period
The data will be erased once they are no longer necessary for the purpose of their collection. In the event of a collection of the data to provide the website, this will be the case once the respective session - the visit to the website - ends. The additional storage of Log Data, including the IP address, will be made for the purpose of system security for a period of no longer than seven days from the end of the access to the site by the user.
The additional processing and/or storage of Log Data is possible and admissible if the IP addresses of the users are deleted, or modified in such a manner that the Log Data can no longer be allocated to an IP address, after the expiry of the aforementioned storage period of seven days.
3.5 Option to object and remove
The collection of Log Data to provide the website, including their storage in log files within the limits set out above, is mandatory for the operation of the website. Therefore, the user has no option to object.
Different provisions apply to the processing of Log Data for analysis purposes, which is governed by the provisions of section 8 below - subject to the web analysis tools and the type of data analysis (personal/anonymous/pseudonym) used from time to time.
4.1 Description and scope of the data processing
We differentiate between a) technically necessary Cookies, b) analysis Cookies and c) third-party Cookies:
a) We use technically necessary Cookies to make our web and/or online offer more user-friendly. In technically necessary Cookies, the following data are stored and transmitted to our systems:
▪ language settings
▪ information regarding the terminal device/PC used and its settings
▪ articles in a shopping cart
▪ log-in information
b) We use analysis Cookies (also known as “session Cookies”) to analyse the users’ surfing behaviour on our web and/or online offers for the purpose of advertising, market research or the needs-oriented structuring of our offers. In analysis Cookies, the following data are stored and transmitted to our systems:
▪ search terms entered
▪ frequency of page views
▪ use of website functions
▪ data collected through Google Analytics can be found in detail at https://support.google.com/analytics#topic=3544907.
The data concerning users collected in this manner will be pseudonymised by technical measures. Thereafter, the data can no longer be allocated to the accessing user.
c) “Third-party Cookies” are Cookies which are not set by our web servers but, rather, by third-party providers. These include, for example, the integration of the “Like” button. If the “Like” button is clicked, Facebook will set its “own” Cookie in the user’s browser. Third-party Cookies can never be searched and/or analysed by us. Only the third-party providers are responsible for such Cookies; we have no influence on them.
See sections 7 and 8 as regards the third-party suppliers.
Most browsers accept Cookies automatically. You can delete any Cookies set on your terminal device at any time, or set your browser such that it does not accept Cookies generally; this may result in the functional limitations to our offer. Please consult the instructions in your browser, or by your terminal device manufacturer, for details as to how to do this.
4.2 Purpose of the data processing
• acceptance of language settings
• remembering search terms
The user data collected through technically necessary Cookies will not be used to create user profiles.
Analysis Cookies are used to improve the quality of our website and its contents. By analysis Cookies, we learn how the website is used and can thereby constantly improve our offers (see above).
The legal basis for the use of technically necessary Cookies is Article 6(1)(b) GDPR, to the extent that a personal reference to the user can be established and the use is necessary for the purpose of providing our web and/or online offers for the performance of a contract and, in other respects, Article 6(1)(f), as the use also safeguards legitimate interests for the purpose of providing web and/or online offers.
The legal basis for the processing of personal data while using analysis Cookies is Article 6(1)(a) GDPR if the user has given his or her consent, to the extent that a personal reference to the user can be established. If analysis Cookies are used to prepare pseudonymous analyses, the legal basis is Article 6(1)(f) GDPR (safeguarding of legitimate interests), as well as national legal bases (if any), which apply specifically.
4.4 Data deletion and storage period
The Cookies are set in the user’s terminal device (smart device/PC) and transmitted to our websites from there. Two forms of Cookies are used, “permanent Cookies” and “session Cookies”. Session Cookies are stored for the duration of a browser session and are deleted when the browser is closed. Permanent Cookies will not be deleted when the browser is closed but will, rather, be stored in the user’s terminal device for a longer period.
The transmission of Flash Cookies cannot be prevented through the browser settings but, rather, through changes to the settings of the Flash Player.
4.5 Option to object and remove
5.1 Description and scope of the data processing
If you wish to subscribe for the newsletter offered by us, we will require a valid email address from you. To verify whether you are the owner of the email address stated, or that its owner agrees to the sending of the newsletter, we will, after the first registration step, send an automated email to the email address stated (“double opt-in”). We will not include the email address stated in our distribution list before a confirmation of the newsletter registration through a link in the confirmation email. We will not collect any data other than the email address and the details regarding the confirmation of the registration.
If you are a customer of us, we can also send the newsletter to you.
5.2 Purpose of the data processing
Your data will only be processed for the purpose of sending the newsletter.
5.3 Legal basis
The legal basis for that processing is Article 6(1)(a) GDPR (consent, which you have given to us upon the registration for the newsletter). If you are a customer of us and we can, therefore, also send the newsletter to you without your explicit prior consent, the legal basis will be Article 6(1)(f) GDPR; in that case, our legitimate interest is our interest in advertising identical and similar products.
5.4 Data deletion and storage period
Subject to a request for deletion, the data regarding the sending of the newsletter will be stored so long as we require those data to send the newsletter. Therefore, the data will be deleted if you actively unsubscribe the newsletter, or if we are notified more than [twice] that a newsletter is undeliverable, or if we discontinue the sending of the subscribed newsletter generally.
5.5 Option to object and remove
u can unsubscribe the newsletter at any time; the statements regarding the right to revoke the consent apply in addition.
6. Use of personal data for advertising and marketing / Customer surveys
6.1 Description and scope of the data processing
We use your data to be able to present to you offers or advertising measures tailored to your needs. In addition, we invite users from time to time to take part in surveys, which help us to improve our products, our service and our website.
6.2 Purpose of the data processing
Your personal data will only be used for advertising and/or marketing purposes, as well as to conduct customer satisfaction surveys, if a relevant consent or another legal basis exists, which also allows advertising and/or marketing activities in the absence of a consent.
6.3 Legal basis
The legal basis for advertising and/or marketing activities on the basis of a consent is Article 6(1)(a) GDPR; the statements regarding the consent apply mutatis mutandis. The legal basis for the sending of advertising is Article 6(1)(f) GDPR, in conjunction with § 7, section 3 German Act Against Unfair Competition, if you are a customer of us and we have received your email address in connection with the sale of a product or service.
The legal basis for customer surveys is Article 6(1)(f) GDPR.
6.4 Data deletion and storage period
Subject to a request for deletion, your data which are processed for advertising and marketing purposes will be stored for as long as you do not actively indicate to us that you are not interested in our products and services and, in other respects, for a period of three (3) years from the last contacting by you (e.g., email, query, participation in a marketing measure such as a customer survey).
Subject to a request for deletion, your data collected in a customer survey will be stored for as long as is necessary to carry out and analyse the customer survey. The analysed data will be stored in aggregated form in such a manner that an allocation to an individual person will no longer be possible.
6.5 Option to object and remove
You can object to the collection of your data for advertising and marketing purposes any time; the statements regarding the right to revoke the consent apply in addition. You can stop customer surveys at any time; if the survey has not yet been completed, the data collected up to then will be discarded.
7. Social Plug-ins; Social Bookmarks
We have integrated buttons (plug-ins”) of various social networks on our websites in order that you can also use the interactive options of the social networks used by you on our websites such as, for example, to create bookmarks. Those plug-ins offer various functions, the subject matter and scope of which are determined by the operators of the social networks.
Please note that we do not offer the social networks and have no influence on the data processing by the respective service providers. Further information on the treatment of data can be found at the following links or addresses, respectively: :
7.2 Two-click procedure for the protection of your data
We use a “two-click procedure” to better protect your personal data. By clicking the button next to the respective plug-in, the plug-in will be activated; this is indicated by a change of colour of the plug-in from grey to coloured. Thereafter, you can use the respective plug-in by clicking the button of the plug-in. Please note that the IP address of your browser session can be linked to your own profile with the respective social network if you are logged in there at that time. Also, your visit to our website can be linked to your profile with the social network if the social network remembers you through a Cookie of the social network which was set earlier and still exists in your computer.
This offer uses social plug-ins (“Plug-Ins”) of the social network, facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). The Plug-Ins can be recognised by one of the Facebook logos (a white “f” on a blue tile, the term “Like”, or a “thumb-up” sign) or have the addition, “Facebook Social Plug-In”. The list and look of the Facebook Social Plug-Ins can be inspected at https://developers.facebook.com/docs/plugins/. If you call up a website of this offer which contains such a button, your browser will establish a direct connection to Facebook’s servers. The content of the plug-in will be transmitted by Facebook directly to your browser and will be embedded in the website by it. Therefore, we have no influence on the scope of the data collected by Facebook by means of that plug-in and, therefore, inform you in accordance with our state of knowledge: By the inclusion of the plug-in, Facebook will receive the information that you have called up the respective page of our offer. If you are logged in at Facebook at the same time, Facebook can associate the visit with your Facebook account. If you interact with the Plug-Ins, for example, if you click the “Like” button or send a comment, the relevant information will be transmitted by your browser directly to Facebook and will be stored there. If you are no Facebook member, it will still be possible that Facebook finds out, and stores, your IP address. According to Facebook, only an anonymised IP address will be stored in Germany. The purpose and scope of the data collection, the further processing and use of the data by Facebook, as well as your related rights and setting options to protect your privacy, are specified in the data privacy statement of Facebook at https://www.facebook.com/about/privacy/. If you are a Facebook member and do not wish that Facebook collects data about you through this offer and links such data to your member data stored by Facebook, you must log out at Facebook before visiting the Internet presence. Additional settings and objections to the use of data for advertising purposes are possible in the Facebook profile settings: https://www.facebook.com/settings?tab=ads.
This offer uses the buttons of the service, Twitter. Those buttons are offered by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA (“Twitter”). They can be recognised by terms like “Twitter” or “Follow”, together with a stylised blue bird. By using those buttons, you can share a contribution or site of this offer at Twitter or follow us at Twitter. If you call up a website of that Internet presence which contains such button, your server will establish a direct connection to Twitter’s servers. The content of the Twitter buttons will be transmitted by Twitter directly to your browser. Therefore, we have no influence on the scope of the data collected by Twitter by means of that plug-in and will inform you in accordance with our state of knowledge, according to which only your IP address and the URL of the respective website will be transmitted when using the button and will not be used for any purpose other than the presentation of the button. Additional information can be found in the data privacy statement of Twitter at http://twitter.com/privacy.
7.5 +1 button of Google Plus
This offer uses the "+1" button of the social network, Google Plus, which is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google"). The button can be recognised by the sign “+1” on a white or coloured background. If you call up a website of our offer which contains such a button, your browser will establish a direct connection to Google’s servers. The content of the “+1” button will be transmitted by Google directly to your browser and will be embedded in the website by it. Therefore, we have no influence on the scope of the data collected by Google by means of that button and will inform you in accordance with our state of knowledge. Google records information regarding your “+1” activities in order to improve the Google services for you and others. To be able to use the “+1” button, you will require a public Google profile which is visible world-wide, and which must at least include the name chosen for the profile. That name will be used in all Google services. In some cases, that name may also replace another name used by you in sharing contents through your Google account. The identity of your Google profile may be displayed to users who know your email address or have other identifying information about you. According to Google, no personal data will be collected if the button is not clicked. Any such data, including the IP address, will only be collected and processed from logged-in members. The purpose and scope of the data collection, the further processing and use of the data by Google, as well as your related rights and setting options to protect your privacy, are specified in the data privacy statement of Google regarding the “+1” button at: http://www.google.com/intl/de/+/policy/+1button.html or the FAQ: http://www.google.com/intl/de/+1/button/.
Google will possibly publish aggregated statistics regarding the “+1” activities of users or transmit the same to users and partners such as publishers, advertisers of affiliated websites.
This website uses plug-ins of the social network, “linkedin.com”, which is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA (“LinkedIn”). Those plug-ins are marked by a LinkedIn logo. When you call up any of our websites which contains such a plug-in, your browser will establish a direct connection with the servers of LinkedIn. We have no influence on the scope of the data collected by LinkedIn by means of the plug-in and will inform you in accordance with our state of knowledge. By calling up the website which contains the plug-in, it will be transmitted to LinkedIn which of our web pages you have visited. If you are logged in as a YouTube member when doing so, YouTube will associate that information with your personal user accounts with those platforms. If you are logged in with LinkedIn at the same time, LinkedIn may associate that information with your LinkedIn account.
Please note that an exchange of that information will be made as early as upon calling up the website which contains the plug-in, regardless of whether or not you interact with the plug-in. If you interact with the plug-in, for example, by clicking the “share” button, the related information will be transmitted directly to LinkedIn and will be stored there. The purpose and scope of the data collection and the further processing and use of the data by LinkedIn, as well as your related rights and setting options regarding the protection of your privacy, can be found in the privacy notices of LinkedIn at http://linkedin.com/legal/privacy-policy.
To prevent the transmission and storage of data regarding yourself and your surfing behaviour by LinkedIn, you must log out at LinkedIn before visiting our websites and delete cookies (if any) from your browser.
7.8 YouTube Plugins (Videos)
This website uses plug-ins of Youtube.de/Youtube.com, which is - represented by Google Inc. - operated by Youtube, LLC, Cherry Ave., USA (“YouTube”). If you call up a page of our Internet presence which contains such a plug-in, a connection to the YouTube servers will be established, and the plug-in will be shown on the website by a notification to your browser. Therefore, we have no influence on the scope of the data collected by YouTube by means of that button and will inform you in accordance with our state of knowledge. By calling up the website which contains the plug-in, it will be transmitted to the YouTube server which of our web pages you have visited. If you are logged in as a YouTube member when doing so, YouTube will associate that information with your personal user accounts with those platforms. When using functions of the plug-in, for example, when clicking the start button of a video or sending a comment, that information will be associated, for example, with your YouTube user account; this can only be prevented by you by logging out at YouTube before using the plug-in. Information regarding the collection and use of the platforms or plug-ins can be found in the data privacy statement of YouTube: www.youtube.com:
8. Web analysis
To optimise our websites and to adapt our websites to the changing habits and technical requirements of our users, we use web analysis tools. In so doing, we measure, for example, what elements are visited by the users, whether the information looked for can be easily found etc. That information will only become interpretable and meaningful if a larger group of users is monitored. To this end, the collected data will be aggregated, i.e., combined to form larger units.
Thereby, we can adapt the design of pages or optimise contents, for example, if we find out that a relevant part of the visitors use new technologies, or cannot find existing information at all, or only with difficulty.
In our web and online offers, we carry out the following analysis or use the following web analysis tools, respectively:
This website uses HubSpot, a service of HubSpot Inc., a US software supplier with a branch office in Ireland (HubSpot Inc., 2nd floor 30 North Wall Quay, Dublin 1, Ireland, phone +353 1 5187500), by which we cover specific aspects of our online marketing, including
▪ Content Management (e.g., the contents of the website)
▪ Email Marketing (newsletters and automated mailings, for example, to provide information about updates)
▪ Social Media Publishing & Reporting (e.g., LinkedIn)
▪ Reporting (e.g., traffic sources, accesses etc.)
▪ Contact Management (e.g., user segmentation & CRM)
▪ Provision of landing pages and contact forms
Where this is required by law, we will ask you, in advance and separately, for your consent to the collection, storage and processing of your data. With your consent, HubSpot will use “Web Beacons” and cookies, which are stored on your computer and enable us to analyse your use of the website. The collected information (e.g., the IP address, the geographic location, the browser type, the duration of the visit and the pages viewed) is analysed by HubSpot on our behalf in order to generate reports regarding the visit and the pages viewed by you. If you do not wish a collection through cookies generally, you may at any time prevent the storage of cookies through your browser settings.
The data collected by us through HubSpot will be used by us exclusively to provide, and optimise, our marketing. Your data can then be used by us to contact you, as a visitor of our website, and to ascertain which of our services might be interesting for you. If you subscribe to our email news and download studies and other documents, we will also be able through HubSpot to analyse your visits through your additional details (in particular, name/email address) and to inform you about your preferred topics in a targeted manner. We also provide our registration service through HubSpot. The registration service enables you, as a visitor of our website, to learn more about our enterprise, to download content, and to provide us with your contact details and additional information about yourself and your enterprise. If this is required by law, we will ask you in advance and separately to grant your prior consent to the collection, storage and processing of your data.
8.3 Data protection - Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which facilitate an analysis of the use of the website by our customers on a pseudonymous and/or anonymous basis.
The information generated by the cookie about your use of the website will normally be transmitted to, and stored by, Google on servers in the United States. If IP anonymisation is activated on this website, your IP address will, however, be shortened by Google before the transmission in the member states of the European Union or other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a server of Google in the USA and will be shortened there. Google will use that information on our behalf to compile reports on website activities and to provide other services to the website operator relating to website activities and Internet usage. The IP address transmitted from your browser in connection with Google Analytics will not be aggregated with other data of Google.
You can prevent the storage of cookies by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of our website.
If you do not wish an analysis by Google Analytics, you have the following options:
▪ You can prevent the collection by Google Analytics by clicking the following link. An opt-out cookie will be set, which will prevent the future collection of your data by Google Analytics when accessing this website: https://tools.google.com/dlpage/gaoptout
Note: If you delete your cookies, the opt-out cookie will also be deleted and will possibly have to be activated by you once more.
▪ You can also prevent the collection of the data (including your IP address) in relation to your use of the website which are generated by the Google Analytics cookie, as well as the processing of those data by Google, by downloading and installing the browser plug-in which is available through the following link http://tools.google.com/dlpage/gaoptout?hl=de.
We use Google Analytics to analyse data from AdWords and the double-click cookie for statistical purposes. Should you not want that we do this, you can deactivate this through the Ads Preferences Manager.
8.4 Adobe Analytics
This website also uses Adobe Analytics, a web analytics service provided by Adobe Systems Software Ireland Limited ("Adobe"). Adobe Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. If the information generated by the cookie about the use of the website is transmitted to a server of Adobe, then the settings ensure that the IP address is anonymized before geolocation and replaced by a generic IP address before storage.
On behalf of the operator of this website, Adobe will use this information for the purpose of evaluating the use of the website by users, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Adobe Analytics is not merged with other Adobe data. You can prevent the storage of cookies by selecting the appropriate settings in your browser software. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Adobe, as well as the processing of this data by Adobe, by downloading and installing the browser plug-in available at the following link: http://www.adobe.com/de/privacy/opt-out.html.
9. Contact form and email contact
9.1 Description and scope of the data processing
On our website, there is a contact form, which users can use for contacting us electronically. If users use that option, the data entered in the input mask will be transmitted to, and stored by, us. Those data may include the following:
▪ First name
▪ Last name
▪ Company name
▪ Company’s street and street number
▪ Company’s postcode and town
▪ Comment field
▪ Event-related input fields
▪ Topic-related input fields
When sending the message, the following data will also be processed and stored:
▪ The user’s IP address
▪ Date and time of the sending
Alternatively, users can contact us through the email address stated on our website. In that case, the user’s personal data transmitted through the email will be stored. In no event will the data be disclosed to third parties, unless we must use the services of third parties to process the request.
9.2 Purpose of the data processing
The data will be processed exclusively to process the relevant request by the user. The other data collected during the transmission serve the purpose of preventing a misuse of the contact form and to warrant the security of our IT systems.
9.3 Legal basis
Where the data processing is made to perform an order or a request by a customer, the legal basis is Article 6(1)(b) GDPR, regardless of whether the contact is established through the contact form or by email.
If a consent by the user exists, the legal basis will be Article 6(1)(a) GDPR.
The legal basis for the collection of additional data during the transmission is Article 6(1)(b) GDPR; the legitimate interest in that respect is the prevention of misuse and to warrant system security (see above).
9.4Data deletion and storage period
The data will be deleted once they are no longer necessary for the purpose of their collection. In relation to the personal data from the input mask of the contact form and the personal data transmitted by email, this will be the case once the respective communication with the user ends and/or the user’s query has been finally answered. The communication will have ended, or the query will have been finally answered, if it results from the circumstances that the matter in question has been conclusively clarified. A deletion will be substituted by a storage including blocking if the continued storage of the data is required for reasons specified in section 2.6 above.
The personal data collected during the transmission will be deleted after seven days, at the latest.
9.5 Right to object and remove
Users may at any time stop communications wit us and/or withdraw their query and object to the use of their data. In that case, the communication cannot be continued. All personal data stored in connection with the contacting will be deleted in that case, unless the continued storage of the data is required for reasons specified in section 2.6 above.
We have taken the necessary technical and organisational safety measures to protect your personal data from a loss and misuse. For example, your data are stored in a safe operating environment which cannot be publicly accessed. Should you wish to contact us by email, please note that the confidentiality of the transmitted information will not be warranted. The contents of emails can be inspected by third parties. Therefore, we recommend that you send any confidential information such as application documents to us exclusively by post.
11. Changes to this data privacy statement
Statutory and/or organisational reasons may from time to time require modifications or adjustments of this Data Privacy Statement. Please refer to the most current version of this Data Privacy Statement from time to time, to which you will automatically be directed by clicking the link displayed to you when Cookies are requested. Any modifications will always apply to personal data collected in future. The protection of the data collected and stored by us before the modification will not be affected thereby.
12. Your rights as a data subject
The GDPR grants you, as the data subject of the processing of personal data, certain rights, of which we inform you at https://eur-lex.europa.eu/legal-content/EN/TXT/PDF/?uri=OJ:L:2016:119:FULL&from=EN in Chapter 3.
Should you have any questions regarding data protection, please contact us. To do so, we recommend that you use the contact address specified in section 1 above or the contact details in our legal notice.
As of May 2018
1 Details are available at https://www.onlinemarketing-praxis.de/glossar/double-opt-in, last retrieved on 22 May 2018.